WHO WE ARE
The Witness and witness.co.za, edited by Stephanie Saville, is a daily newspaper published in Pietermaritzburg. It mainly serves readers in Pietermaritzburg, Durban and the inland areas of KwaZulu-Natal, South Africa. Previously The Natal Witness, it is the oldest continuously published newspaper in South Africa, having first been published on 27 February 1846. We offer our readers a smooth journey and fully integrated experience across mobile, tablet, print and online. Our value propositions are tailored to fit the various interests of our readers.
The Witness is a digital-first, national news website and daily newspaper, first in keeping our readers up to date with news and information.
The Witness/witness.co.za is one of the most trusted news brands in South Africa and aims to be first in breaking and unpacking stories for our readers to remain on top of news nationally. We also share relevant Opinion, Analysis, Lifestyle, Business and Sport content that resonates with our readers’ fields of interest, while offering a desirable audience for advertisers on our platforms.
The Witness/witness.co.za is also an important information vehicle for local and national advertising.
CIRCULATION AND READERSHIP
The Witness Newspaper
Circulation: 7 183 | Readership: 120 000
Weekend Witness Newspaper
Circulation: 6 343 | Readership: 100 000
Gender: Male: 65% | Female: 35%
Race: 52,5% Black | 8,33% White | 6,67% Coloured | 32,5% Indian
Age: 15-24 years: 5,46% | 25-34 years: 23,34% | 35-49 years: 16,67% | 50+ years: 21,67%
Average age: 40 years
SEM: SEM 8-10: 55% | SEM 5-7: 33,33% | SEM 1-4: 12,5%
Income: R20 248 (average household income per month)
Sources: ABC Jan – Mar 2022
News | Business | Politics
Sport | Soccer (Phakaaathi) |Horse Racing
Opinion | Analysis | Entertainment
Classifieds | Motoring | Legals | Auctions
SUPPLEMENTS AND SPECIAL FEATURES
Our supplements carry a large variety of reader interest subjects such as sport, economics, politics, entertainment and leisure, motoring, health and horse racing. HORSE RACING: Horse racing special with highs and lows, tips, trainer reports and all the intrigue on and off the track. Dedicated horse racing pages every week, including forms and specialised racing content.