South Africa’s top toy picks for 2016 revealed

Popular classics such as dolls, cars, plush toys, figurines and educational toys have proven to remain firm favourites year on year

November 20, 2016

1 minute read

South Africa’s largest toy store chain – Toys R Us – has revealed the latest “must-have” toys, set to appear on children’s Christmas wish lists this year.

With Christmas fast approaching, the 2016 most sought after toy list boasts the retailer’s hottest picks which include popular brands such as Lego, Teenage Mutant Ninja Turtles, Paw Patrol and Disney, as well as the interactive action game, Pie-Face – voted game of the year by the international Toy Industry Association.

The toy experts anticipate that electronic and interactive toys, collectibles and franchise merchandise are set to dominate children’s wish lists this year.

Popular classics such as dolls, cars, plush toys, figurines and educational toys have proven to remain firm favourites year on year.

“Technology and gaming remains a leading toy trend while toys inspired by popular animation blockbusters also continue to propel the industry,” says Nicole Annells, Marketing Manager, Toys R Us South Africa.

The retailer’s selection of 2016’s most sought after toys is based on top international trends and this year’s biggest animated movie releases, which have strongly influenced the market.

“The release of the top toy list allows parents to budget and plan ahead in order to purchase the items that their children want most. Our top picks and in-store selection feature toys for all ages and budgets,” adds Annells.