What industries are you considering, and what are the key elements that help you decide on a brand within that industry?
Most investors who decide to invest in a business – whether a franchise or not – choose an industry that they are passionate about, or at the very least, have some experience in. For many women, that industry is the nail and beauty industry, and it’s easy to see why – low barriers to entry and an affinity for its products and services make this industry highly sought after when considering opening a business.
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But the industry is rife with many different brands, each offering different service levels and a myriad of products. So how does one choose? One of the key differentiators in the nail and beauty industry – aside from quality of service – is quality products. When substandard products are on offer or in use in a salon, they let business owners down, even if service levels are high. This can quickly affect a company’s profits, turning what would have been a good investment, into a risky one.
For those who are keen to invest in their own nail and beauty salon, and want to ensure that the brand they have chosen is backed by only the best quality products, they need look no further than Tammy Taylor Nails, one of South Africa’s leading nail and beauty salon brands, and the top selling product in the industry around the world.
Tammy Taylor Nails products are unlike any other nail products found in South Africa – not only does no other company in Africa has the license to distribute or use these world-class products, but their unique features are impressive. Imported from the USA, Tammy Taylor is the number one nail product worldwide, is FDA-approved and 100% hypo-allergenic. The products are MMA-free, and contain no harmful toxins.
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The coloured acrylic used has been especially for use on nails, as opposed to the commercial industrial acrylic used in other products. Tammy Taylor also offers a unique hybrid acrylic/gel product that is exclusive to the brand, as well as matching gel and acrylic colours for that perfectly put-together look. Acrylic powders are triple-sifted to ensure flawless application, and the end result is glass-effect nails like no other, with a 100% non-lift guarantee.
By offering full acrylic sculpture – in other words, no plastic tips – Tammy Taylor is also able to offer unique forms of nail art, such as embedding Swarovski crystals and real natural diamonds into nails, offering not only the perfect manicure, but truly Instagram-worthy nails.
Nail technicians and cosmetologists rely on the Tammy Taylor brand in over 100 000 salons worldwide – evidence of its worldwide success. With a brand like this behind a franchise, its chances for success improve dramatically.
Tammy Taylor also offers a unique range of retail products for purchase by salon clients to use at home, extending their salon experience and complementing the treatments they have received in-salon.
Any potential franchisee that is looking to open a Tammy Taylor Nails salon can rest assured of only the best quality products to offer their clients, keeping them coming back for nails that last, and offer excellent value for money. Tammy Taylor Nails South Africa is already home to over forty franchised salons countrywide, and the brand continues to grow with new franchises launching every month. By focusing uncompromisingly on quality, the franchise offers the perfect platform for its franchisees to launch successful businesses that growth from strength to strength.
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