A celebration of kasi culture at the first-ever Zone 1818 music extravaganza
JOBURG – Zone 1818 music extravaganza takes it back to kasi as SA’s hottest acts take to the stage.
Showing an appreciation of township culture, Zone 1818 tells authentic stories and celebrating the trends inspired by our townships. Whether it’s a graduation ceremony in Soweto, a chill session in Khayelitsha or a traditional ceremony in Tembisa, Smirnoff 1818 has always been there to aid in the good times in township households.
Smirnoff 1818 is set to stage its first immersed experience on 30 November 2019, at the Walter Sisulu Square in Kliptown, Soweto. The music extravaganza will be led by the award-winning rapper KO and old school favourite Thebe. Included in the line-up will be the new wave of rappers, singers, DJs and lyricists Nadia Nakai, Killer Kau, PH, DNB Gogo, Major League, Boity and a whole lot more.
“Zone 1818 is more than just an event; it is about representation, it is about bringing the vibrancy, and the importance and significance of the Kasi lifestyle. Staging the Zone 1818 music extravaganza will be sweet nostalgia to those who were part of the kwaito movement when it was birthed during the dawn of democracy, while the show will reflect the evolution of Kasi culture and its driving force of music all through to ama2000s. There’s no better brand than Smirnoff 1818 to be the perfect accompaniment to that soundtrack,”said Diageo SA head of white spirits, Gregory Tabane.
To make sure revellers get the best of this awesome mash-up, Zone 1818 will feature three pillars that pay an ode to kasi life, namely Kasi Triumph, Kasi Love and Kasi Optimism.
Tabane explained that Kasi Triumph is about owning and claiming your hood. Kasi Love is all about wearing your heart on your sleeve, sometimes literally. It’s about being made eKasi in every sense of the word; while Kasi Optimism is basically saying no matter where you go in the world, home will always be eKasi.
