Dube has an internationally accredited beauty training academy
Beauty academy owner find ways to thrive in the beauty industry in the midst of the global pandemic.
Whenever you see a woman with beautiful makeup on just remember that it took skills and talent to look that pretty. Although some makeup artists are self-taught, some go to school to enhance their talent and skills to become professional makeup artists. Exciting news for aspiring makeup artists and beauticians in Soweto as they now have access internationally accredited training academy, Kenosis Beauty Institute in Dube, however, the academy like many others, is battling with the challenges brought by the global pandemic.
Kenosi Radebe and her husband Bongani Radebe started their beauty and makeup training institute to help local youth gain affordable beauty and makeup training without having to travel far. After working as makeup artists and cosmetic consultant for many years, Kenosi realised that there was an increased demand for trained makeup artists and that aspiring makeup artist had to travel long distances to get quality education. With her husband Bongani’s business acumen, they combined their skills to start Kenosis Beauty Institute.
COVID19 restrictions have negatively affected the academy and they are now experiencing a low intake in training courses from students as a lot of students can no longer afford to study further due to financial constraints caused by the pandemic and concerns about getting infected while studying.
“We have managed to migrate some of our learning material online to minimize contact learning. We use technology to help our students remain on track with their studies, submit assignments and liaise with their lecturers” says Bongani.
The future of the academy is going to be digitalized as the founders have plans to be a paperless institution by 2023. Their long-term plan is for all training to be delivered using digital platforms that will reduce the cost of printing for the business and students, making it more affordable.
Because of lockdown restrictions, weddings, graduations, and parties are prohibited and we all know that it is through these events that makeup artists thrive, and as the COVID-19 infection rate continues to increase, there are concerns about infection prevention in the beauty industry. “We have introduced a mandatory infection prevention control module that carries an internationally accredited certificate. The aim of this module is to develop the learner’s knowledge and understanding of how to prevent the spread of COVID-19,” says Kenosi.
“The beauty industry is evolving at a fast pace and there are new makeup and beauty trends popping up every day. Despite challenges caused by the pandemic, there are still safe ways to learn a new skill that will leave you looking and feeling good,” she concludes.
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