The music video of the catchy song The Beach, sung by solo live performer Tanner Wareham was shot on the South Coast.
Wareham is a recording artist from Durban who specialises in looping multiple instruments.
He has performed at hundreds of venues, headlined festivals and opened for some of South Africa’s biggest artists.
His first two singles, Life’s Plan and The Beach, reached Top 20 and Number 1 on some of the country’s bigger local radio stations.
His long awaited debut EP was launched in July this year. It contains a diverse group of songs tracing his journey over the past two years.
Wareham’s music is foremost uplifting and upbeat, a blend of alt pop, acoustic, funk, dance and reggae with local and international influences.
The Beach is a feel-good acoustic dance track.
The song lyrics and arrangement portray a personal journey in faith, while the production was inspired by the atmosphere of the crowds and beach side locations of Wareham’s home town.
The video contains a linear transition across separate locations to describe the different mindsets and emotions he experienced throughout the story.
Broadly, these include the isolation of a desert, salvation in a church and the freedom of the ocean.
Why the South Coast?
“I’ve known of and visited all the locations I used, namely the Red Desert in Port Edward, St Elmo’s Convent in Umzumbe and Clansthal beach. The beach was chosen for its isolated, untouched, almost private feel – it allows you be enjoy the beauty of the ocean and beach uninterrupted and without distraction,” he said.
It’s also where he did the original photo shoot for the song.
The desert was chosen because of it being the only real desert in the area, and for Wareham perfectly reflects the ‘being lost in a desert feel’, which is where the journey the song describes begins.
“I had always pictured myself peering out from a desert, imagining the sea as the destination,” he added.
St Elmo’s was chosen to symbolise the part of his journey where he became a Christian and discovered God, described in the second verse particularly.
“It’s also just the most incredible hidden gem, unbelievably eerie yet majestic.”
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