Reviving creativity with a breed of new talent in Diepkloof
The initiative is part of Courageous Souls, a project curated by the station’s founder, Kesia Qulu.
Online TV station, Connect world held the Strut Your Stuff open mic session at the Rena Le Lona Creative Centre for Children in search of a new breed of talent to take on the music scene.
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The initiative is part of Courageous Souls, a project curated by the station’s founder, Kesia Qulu, to help 200 SMME’s and households post Covid-19.
“What you see today is an initiative of courageous souls that will focus on the musicians of SA.
“We are looking for unsigned musicians so they don’t walk this journey alone but are part of a community that is holding their hands so that they become viable artists,” she told Urban News.
The partnership with the centre in Diepkloof is hoped to find at least over ten artists to take on as part of its mandate to make a difference in the community.
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“As part of the project, we want to record and give them studio time, make sure that they are marketed and branded.
“What is vital and equally important is empowering them and giving them the education and the knowhow of the business side of the entertainment industry, when it comes to signing contracts and being responsible artists.”
The former journalist initially started the TV station in 2015, with KZN community broadcaster 1KZNTV, but the project did not take off.
She shared that her own horror story when she was brutally raped and mugged in 2019 was a big part of the new concept of Courageous Souls.
“I came to Joburg with nothing but a laptop and a dream and if I can find the courage to rise again and make it happen, then let me go find more courageous souls like me.
“Let’s write their stories of courage over adversity on the bridges of SA. Today we seek to do that and tell their stories of courage over adversity through their talents of making music,” Qulu said.
Mlungisi Mvulesa, Centre Manager at Rena Le Lona said the move was long overdue as talents in townships often struggle to make a sustainable living from their work.
“When they approached us with this concept to assist upcoming artists, we jumped on board and felt this is an opportunity not only for the centre but for local creatives who often go unrecognised.
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They to rely on hand to mouth whilst government is merely looking on as the creative and entertainment industries struggle,” he said adding that this was the perfect opportunity for the centre to align itself to such programmes that will give the right exposure and launch careers of talent people of Soweto.
They appealed for any sponsors who are interested in reviving the arts sector to join the movement of “changing the country” and invest in local talent.
The online TV will be officially launching on August 31.
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