Race Coast gallops into horse racing
A bright and exciting future for horse racing in South Africa is on the horizon following the launch of Race Coast, a merger between KZN’s Gold Circle and Western Cape-based Cape Racing.
A MERGER between Gold Circle’s operations in KZN and the Western Cape-based Cape Racing has added another feature to the horse racing circuit in the country, under the banner of Hollywoodbets.
Race Coast, which will focus on innovation and community engagement, has endorsed a philosophy to reignite a passion for the sport, while attracting a new and diverse audience. Devin Heffer, Hollywoodbets Group brand and communications manager, said the excitement and anticipation of a brighter future was palpable among industry stakeholders present at the launch of Race Coast last week.
Describing Race Coast as the game changer that everybody has been crying out for, Heffer said, “We are determined to raise the bar with world-class professionalism, performance, and prestige. That doesn’t happen overnight, but starts with the basics of safety, fairness, and quality.”
He said operations are underway and policies have been introduced to ensure modernisation with integrity that creates a lasting legacy in horse racing.
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“We have the structure, foundation and human capital in place and we are committed to introducing a new era where racing has a place and appeal for everyone. Simply put, it’s a bolder, fresher, and more inclusive approach than ever, and we’re determined and equipped to focus on rebuilding the trust, excitement, and excellence from the ground up,” said Heffer.
The recent merger and launch has received support from the industry. South African champion trainer Justin Snaith said, “Today we mark the historic beginnings of Race Coast, which is another generous initiative by Hollywoodbets, aimed at promoting ownership in KZN and the Cape, while boosting the horse population.”
His enthusiasm was shared by pre-eminent 21st century global ambassador, Mike de Kock, who recently joined forces with his son Mathew in a powerful training partnership.
He said, “De Kock Racing has been around for a long time, but as a new training partnership, Mathew and I are excited to be involved with the innovators behind Race Coast. We have already seen the evidence of their vision and commitment, and we have positioned ourselves to grow with them. We look forward to what the future holds.”
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