The CoE presents a lifetime opportunity to all artists and creative professionals looking to perfect their social media skills in this fast-paced digital era.

The Social Media Marketing Masterclass, curated by the city, is tailored for artistic creatives to help them optimally use social media platforms to sell and promote their crafts and brands.
Key focus points:
• Content creation for marketing purposes;
• Understanding the marketing potential of Facebook, Instagram, YouTube and TikTok;
• Understanding your audience;
• How to develop a social media content strategy;
• Use strategies for growing online presence and audience.

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