Spectacular criterium racing comes to national classics
The opening event takes place at the Berge en Dale Classic near Krugersdorp in February.
Cycling enthusiasts can look forward to witnessing top-class European-style racing on South African soil following the announcement of a new national criterium series.
The ProTouch Cycling Club Criterium Series, supported by Liberty, will be held alongside some of the country’s major one-day classics this year.
The opening event takes place at the Berge en Dale Classic near Krugersdorp on 6 February.
Criterium racing – where participants compete on a short-lap circuit for a set time plus one lap – allows the country’s top road cyclists to showcase their speed and agility in a way that no other format of the sport offers.
“We saw the opportunity to invest in a segment of the sport not previously activated on a national basis,” said Tony Harding of ProTouch Sports.
He said this unexplored racing concept allowed them to be associated with a cycling property that did not compete with mass participation events for exposure.
“This series will bring racing to the people and provide non-stop action,” said Harding, adding that hotspots would be introduced into the adrenalin-fuelled mix.
Each event offers a prize of R10 000 and the overall leader is awarded a leader’s jersey before the start of each.
The following age groups are catered for: U16, junior, under 23, elite and veteran men (30+, 40+ and 50+ age groups).
Harding said the series presented a platform to promote the ProTouch Cycling Club, which provided members with free and discounted entries to races and bike parks.
“We also offer discounts on products and services, special invites to rides, tour packages and more.”
Enter the first ProTouch Cycling Club Criterium Series event at www.asgevents.co.za. The cost is R190 and bunches will be limited to 150 riders.
Visit www.protouchsports.co.za for more information or to become a member at a monthly fee of R209. Alternatively, send an email to tony@protouchsports.co.za or phone 082 563 9115.
Read more:
• Eyob earns first Berge en Dale win
• New title sponsor and bolstered venue for Berge en Dale
• Berge en Dale acid test for SA road champs
