Pratley recreates iconing scene on its 70th birthday
“While on the one hand companies cannot be cavalier about taking risks, they cannot grow either if they do not."
The Pratley Group is a local family business that has achieved great success over the last few decades – from developing their first product to it being used on he Ranger Moon Module Project in 1967.
They’re celebrating 70 years of existence this year, with over 1 000 products in their stable and 350 global patents.
Kim Pratley, CEO of the group, showed off his confidence in the product once more at their birthday party on Friday, 13 July, by reenacting a scene that was photographed years ago, with him standing underneath a 13-ton bulldozer held up in the air by a Pratley product during a press conference when the products were being developed for the first time.
Photo: Pratley.
The fact that the Pratley Group has remained a family-owned business is also an important part of its success. One of Kim’s sons, Andrew,joined the group in 2005 after completing a degree in information technology, while his youngest son, Charles, joined in 2009 upon completing his mechanical engineering degree.
Kim added that one of his personal highlights as CEO has been the large number of people who began working for the Group, and who have subsequently retired successfully.
Looking to the future, Kim stressed that the group’s strategy is to respond appropriately to volatile market conditions. Being involved in mining means the group also needs to be sensitive to the issues surrounding legislation and regulation in this critical industry.
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