The News and others become fairy god-mothers for Krugersdorp girls
As part of the Caxton Cares campaign, the News' journalists and editor donated their dresses to the project that ensures less-privileged girls can enjoy their matric farewells for free.
The News is part of the mega media company, Caxton, which has in recent months adopted an awareness campaign targeting problematic issues in society.
Appropriately named Caxton Cares, the campaign represents more than just the odd article – it shows that the company is involved in the everyday lives of our readers and wants to help the community around it.
Photo: Self timer.
As part of the Caxton Cares campaign, the News journalists and editor went through their cupboards and pulled out the cocktail dresses they’ve possibly only worn once, and their matric farewell dresses, which they wish they could have worn more often. They donated these dresses to the Princess for a Day project which gives less-privileged school girls the opportunity to look like princesses at their Spring or matric dances without needing to pay anything.
All these girls have to do is contact one of the two amazing women who started the project – Yolandi Coetzee Pestana or Madré Botha. Any girl can choose a dress and book it for her special day. The concept is similar to that of the fairy god-mother who turned Cinderella into a princess to meet the prince of her dreams.
Photo: Bianca Pindral.
The girls will, after their dances, return the dresses to their ‘fairy god-mothers’ so that other Cinderellas can also benefit from them.
The News also donated shoes, jewellery and clutch bags to accessorise as many Cinderellas as possible.
In 2017, Princess for a Day helped 79 less fortunate girls look absolutely stunning for their matric dances – all for free.
The first matric farewells in Krugersdorp will be held from early September, so there is still time for any other members of the public to donate their own dresses and make a girl’s dreams come true.
To find out how the project works, contact Yolandi on 062 748 4657 or Madré on 078 676 9760
Do you perhaps have more information pertaining to this story? Email us at krugersdorpnews@caxton.co.za (remember to include your contact details) or phone us on 011 955 1130.
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