Solidarity Fund: Don’t be a mampara this festive season
Keep wearing your mask properly: For maximum protection, wear your mask correctly. First, wash your hands, then put it over your nose and mouth and secure it under your chin.
The best gift we can give and receive during this festive season under the cloud of the second wave of the coronavirus, is caring for the safety of one another.
“Stop the spread. Don’t think masks are for losers. Don’t be a mampara. It is human nature that we are going to let our guard down as the holidays begin. “We are appealing to and reminding everyone to keep up with the basics to stop the spread of Covid-19,” said Wendy Tlou, the Solidarity Fund’s behavioural change pillar executive head.
“My responsibility is to protect you, your responsibility is to protect me and together we protect our country. Let’s learn to coexist with this virus safely, whether you are on an airplane or in a taxi, shopping at an exclusive boutique or back home with our grandparents,” she said.
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The campaign, conceptualised by Joe Public United, urges everyone to not behave like a mampara, an ibhari, a mabena or chop. It includes some entertaining and informative tips on how to live in a Covid-19 world. Follow the hashtag #UnityInAction. The campaign went live across South Africa on December 18 with TV, radio, outdoor, print, digital, social media, PR and influencers – a full 360-degree integrated initiative to reach all citizens across our country.
The Solidarity Fund was established as a rapid response vehicle to mobilise South Africa in the fight against the pandemic and the resulting health, humanitarian and social consequences. It works to augment the government’s response to this unprecedented challenge by assisting existing programmes and initiatives across all nine provinces. “Inspired by our nation’s resolve, unity and spirit, we are committed to making an impact through our ongoing work to manage and eventually contain this virus.” For detailed information and reporting about donations received, projects and approvals, as well as the impact the fund is making, visit www.solidarityfund.co.za.
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Key messages:
• Avoid large indoor gatherings and super spreader events where there is little ventilation and social distancing will be difficult.
• Practice social distancing: Stay at least 1,5m (about two arms’ length) from other people who are not from your household in both indoor and outdoor spaces.
• Keep to regular hand-washing with soap and water and the use of sanitiser.
• Stay home when you are sick.
• Continue to take care of your staff.
