Increased security equals boost in property prices
JOHANNESBURG – ADT Fidelity and Frankie Bell Real Estate explain effect of higher security on property prices.
According to managing director of Frankie Bells Real Estate, Robert Bell, security in South Africa is always a key concern for potential property buyers and tenants.
Bell said, “The reason why buyers are so specific about buying in the sought-after areas is due to those communities taking a pro-active role in mitigating crime.
“The areas that have invested in CCTV cameras, 24-hour guards and boomed access tend to achieve higher property values.”
He explained that interested buyers always ask about crime relating to the premises and the suburb with break-ins, attempted break-ins and violent crimes being top of their inquiry list.
“Our buyers generally want to know about access control [boomed estate or gated complex], beams, electric fencing, 24-hour guards and armed response. Single entry/single exit areas with signed-in access for non-residents are a real drawcard.”
Fidelity ADT’s managing executive officer, Stuart Clarkson said it was great that potential buyers are seeing the value of an integrated security solution and pro-active security measures.
Clarkson said, “Sophisticated security systems historically used by big corporates are now being adopted by private residential clients. More people are using systems that include CCTV cameras, remote surveillance and other perimeter security systems such as infrared sensors.
“Home automation systems where residents can monitor their property remotely and respond to alerts in case of an emergency are also growing in popularity.”
He added that Neighbourhood Watches are also installing camera networks as part of the security systems they put in place, which have proven to be hugely successful.
“The big advantages of camera systems are the access to views of areas that may not have previously been available and the supply of crucial evidence that can be used in the apprehension of criminals.
“The most successful areas are those that work very closely with security companies in order to foster strong partnerships. Fidelity ADT has a longstanding relationship with many residents’ associations and community forums and actively helps to drive these types of community security initiatives into an area.”
Bell said, “From my experience, about 70 per cent of people are involved in some way with their neighbourhood security.”
Clarkson concluded, “Community forums really do help retain property values and reduce crime. We would like to encourage residents to get involved in their communities and crime prevention initiatives. Not only will it curb crime but could also boost your selling price when the time comes.”



