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The Untold Stories of African Merchants’ book launch at Exclusive Books Hyde Park shines light on South Africa’s pioneering business icons

The launch of Black Pioneers: The Untold Stories of African Merchants brought to life the inspiring stories of South Africa's pioneering black entrepreneurs, showcasing the grit and determination it took for them to succeed.

At an inspiring evening on November 5, Exclusive Books Hyde Park welcomed the launch of Black Pioneers: The Untold Stories of African Merchants, a new work by author Phakamisa Ndzamela. This collection offers a rare look into the lives of South Africa’s black business pioneers—individuals who defied the odds to shape a legacy of resilience, vision, and triumph.

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Author Phakamisa Ndzamela.

Black Pioneers: The Untold Stories of African Merchants introduces readers to trailblazers like Constance Ntshona, Sally Motlana, Epainette Mbeki, and Sam Motsuenyane, the founder of African Bank. These business giants are celebrated for breaking through systemic barriers to forge a future where black businesses could thrive. Ndzamela honours each figure’s journey, revealing the obstacles they faced and the values that sustained them, creating a portrait of determination in an era when success was anything but guaranteed.

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Ndzamela shared personal insights and exclusive archival discoveries with the audience, diving into each chapter to illuminate the grit that propelled these figures. “These stories embody the grit and resilience of black entrepreneurship,” he said, underscoring the enduring lessons to be drawn from their lives.

Author Phakamisa Ndzamela and Sbusiso Kumalo.

The book, hailed as a collector’s item, captures the spirit of South African black entrepreneurship in a profound tribute to those who laid the foundations for future generations.

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