Get IT Distribution – ROOTS 2019

OUR DISTRIBUTION

Map showing where the research was conducted

AUDIENCE DEMOGRAPHICS

56% READERSHIP or SEEN THIS MAGAZINE

Seen 32%
Read 24%

The audience is upmarket

Wealth profile

Slightly Younger

Age Profile

More female than male

Gender profile

Seen / Read

LSM 9-10 70%
LSM 7-8 26%
LSM 1-6 4%

Not Seen / Read

LSM 9-10 68%
LSM 7-8 27%
LSM 1-6 5%

Seen / Read

50+ 26%
35-49 37%
Under 34 38%

Not Seen / Read

50+ 27%
35-49 35%
Under 34 36%

Seen / Read

Female 65%
Male 35%

Not Seen / Read

Female 53%
Male 47%

98%

Have a cellphone

95%

Use the internet

90%

Have a car

72%

Have been on a holiday in the past month

77%

Have at least 1 interest

57%

Exercise weekly

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