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Three cheers for world-beater

It's the second time Audi has won this prestigious award.

THE Audi A3, the premium compact bestseller from the brand with the four rings, is the 2014 World Car of the Year.

This is the second overall title for Audi in the 10 year history of the World Car of the Year Awards, with the Audi A6 winning the inaugural overall title in 2005.

The third generation of the Audi A3 has now officially been confirmed as a world-beater, overcoming the challenge from 23 other cars to win the prestigious title.

The A3 was voted as the winner by an international jury panel comprising 69 top-level automotive journalists from 22 countries around the world.

The new Audi A3 is available as a three-door, Sportback, Cabriolet and sedan, and is powered by a range of TFSI petrol and TDI diesel engines.

Following after the early success of the A6, Audi was thrilled that the A3 had repeated this success with the recent award.

The A3 showcases Audi’s technical competence in all aspects of car making, not least in the areas of lightweight technology, drive-train, mobile infotainment and driver assistance systems.

It’s no surprise then that the whole company (around the world) is celebrating.

Audi can look back on a 16-year success story with the A3.

In 1996, the first generation of the model series established an entirely new market segment – the premium compact class.

With the second generation, which followed in 2003, the brand extended its lead with the addition of a Cabriolet to the familiar three-door and Sportback body styles.

The third A3 generation is available in four body styles following the further addition of the sedan.

With this win for the A3, Audi has maintained its position as the manufacturer with the most world car of the year titles.

The brand has previously won three world performance car titles, two world car design of the year titles and the inaugural world car of the year title.

In total, Audi has won seven titles at the world car of the year awards: 2005 – Audi A6 World Car of the Year; 2007 – Audi RS World Performance Car, Audi TT World Car Design of the Year; 2008 – Audi R8 World Performance Car, Audi R8 World Car Design of the Year; 2010 – Audi R8 V10 World Performance Car; 2014 – Audi A3 World Car of the Year.

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