HOT on the wheels of the new 11th generation Corolla, Toyota South Africa Motors is pleased to announce the launch of the Corolla Quest, a no-nonsense, sensible, spacious and, above all, affordable family car that is set to put the cat among the pigeons by creating a whole new sub-C segment. The new Corolla Quest will be in Toyota showrooms from May 5, 2014.
As Glenn Crompton, vice president for sales and marketing, explains: “When a new model arrives, the previous car is usually consigned to the history books. Not so for the outgoing Toyota Corolla.”
Launched in 2007, this model was the most successful Corolla to date and helped this motoring icon achieve best-seller status as the world’s most loved car – the nameplate amassed a record 40.72 million cumulative sales by the end of February this year.
“So, rather than phase the 10th generation out completely, it’s been reinvented as the ultimate value proposition. Of course this is not a first for Toyota – the tremendously popular Tazz, which was produced as a prolonged life cycle model, was a budget hatchback based on the fifth generation Corolla five-door. For at least a decade, it continued to offer South Africans great value long after the model on which it was based was discontinued elsewhere in the world.
Now it’s the turn of Corolla Quest. What makes this newcomer unique, though, is that it’s the only sub-C segment contender. And, with prices starting from just R174 900, it’s got winner written all over it. Buyers who are looking to upgrade their vehicles, but aren’t in a position to make the financial leap from the B- to C-segment, now finally have a choice.
Price: 1.6 Quest – R174 900 (including VAT), 1.6 Quest auto – R198 900, 1.6 Quest Plus – R197 900.
Underpinning the quality, reliability and durability of the new Corolla Quest is the three-year/100 000 km warranty, three-year/45 000 km service plan, not to mention the support from extensive dealer networks across the country.
