Offering clients an unmatched customer experience is more difficult than people think, with every brand trying to be the best, the boldest and stay top of mind when it comes to where their clients choose to spend their hard-earned time and money.
Keeping clients coming back again and again can feel like an unreachable goal, especially if you find yourself in an industry that does not lend itself to offering something unique. If you are looking for an industry to enter into that will afford you the opportunity to offer your clients something truly special, the high-end nail salon industry is the one for you – specifically, owning a Tammy Taylor Nails salon.
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Nowhere else in South Africa will you find the exclusive, personalised, indulgent experience that waits for clients through the doors of one of the Tammy Taylor Nails salon across the country.
Catering to only the most discerning clientele, Tammy Taylor Nails understands what it means to treat clients like queens. A glass of champagne, an indulgent slice of cake, a personalised greeting – these are just a few of the special touches that make visiting a Tammy Taylor Nails salon more than just an experience – it’s like being transported to a world of glamour, style, radiance and sheer luxury.
Founded in the USA by Tammy Taylor in 1983, this exclusive brand brings a combination of the best quality products in the world, the best-trained technicians in the country and the most indulgent salon experience, to the women who of Africa who previously only dreamed of this level of exclusivity.
Tammy Taylor Nail Salons are more than just a cut above your average chain-store nail bar – they bring a passion for excellence to an industry that has been largely unregulated, previously offering little in the way of standardisation. Brought to South Africa by the founder of Tammy Taylor Nails South Africa, Melany Viljoen, this franchise group is well-respected in the beauty industry. Not only does it offer prospective franchisees the distinction of owning a luxury salon, but being part of this franchise group means that each salon owner has access to a wealth of experience, support, training and expertise to help ensure that her business is successful.
A Tammy Taylor Nails client is a discerning shopper, a woman who wears luxury brands, travels extensively and knows what she wants. Representing the upper LSM levels, she is a high earner, looks for experiences not production-line treatment, and expects to be treated like a queen. She values quality over price, but still wants value for money.
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The Tammy Taylor Nails franchise story is a success story in itself – Tammy opened her first salon in the USA in 1981, when she was 18 years old, with only a $400 budget. It was only 385 square feet, but within two years, it expanded into a larger, full-service salon, including her own professional nail product line. Tammy began offering seminars, workshops, teaching nail technicians, salon owners, beauty school instructors and students on skills and how to build their own business.
For over 30 years, Tammy has developed a comprehensive business including nail products, tools and procedures that helped shape the way the nail industry does nails. Being a part of the Tammy Taylor Nails family means being part of a brand that has stood the test of time, both in the USA and in South Africa. It is a brand that is internationally recognised and acclaimed, and one that franchisees are proud to be associated with – a worthwhile investment all round.
Visit our official website now to read more about Tammy Taylor.
