Watch the Zululand Observer come alive this week with new technology unveiled in the latest edition of the ZO Weekender, which integrates your newspaper with fascinating online elements.

You may ask – what do you mean…come alive? This means that editorial content containing the PixzAR logo is linked to one of the following digital platforms: video, photo gallery, website links, social media buttons, etc.

These will open once you scan the newspaper using your smartphone.

The introduction of the free PixzAR app allows readers to scan PixzAR triggers placed on selected news articles to see more photos, videos and online content.

This is an exciting new reality – smart phone, smart paper.

To access the digital content via your newspaper, download the Pixzar app from your play store or app store available on Android and IOS. And if you’re wondering, yes it is FREE to download the Pixzar app.

So once you’ve downloaded the app, scan editorial content containing the Pixzar logo, and be amazed.

Watch out for similar triggers in the next couple of weeks and watch the Zululand Observer come alive.

Talk about a ‘paperless society’. This technology has just revolutionalised the newspaper industry. Test out the new technology by scanning the following blocks using the PixzAR app:

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