Rand Aid engages global experts to advance ageing policies and care practices
Representatives from Rand Aid attended the IFA conference in Cape Town, exploring innovative approaches to health, social inclusion and elder care.
A delegation from Rand Aid Association recently joined global thought leaders, policymakers and practitioners at the International Federation on Ageing’s (IFA) 17th Global Conference in Cape Town.
Representing Rand Aid were CEO Gert Coetzee, Amanda Diener (general manager of commercial and compliance), Shaun Victor (Thornhill Manor manager) and Michelle Matsolo (Inyoni Creek social worker).
Gert said the event provided an important opportunity to learn from international experts while sharing South Africa’s experiences.
ALSO READ: Rand Aid builds vibrant care communities through Eden philosophy
“Rand Aid Association is committed to providing world-class services and care to the residents of its retirement villages and care centres.
“Being part of an event of this scale offered valuable insights and fresh perspectives that will help us strengthen our role in building communities where older people can thrive.”
The four-day conference brought together delegates from around the world to share knowledge and collaborate on the challenges and opportunities of ageing.
Keynote addresses, workshops and themed sessions focused on issues ranging from health and care to building inclusive, age-friendly environments.
As North-West University vice-chancellor, Prof Bismark Tyobeka, told attendees: “Ageing is not a burden but a celebration of life.”
For Shaun, the conference was a reminder that ageing extends beyond healthcare.
ALSO READ: Rand Aid audiences enjoy Tim Plewman’s The Epilogue at Tarentaal Village
“It is about shaping systems and environments where older adults live fulfilled lives by staying engaged and contributing in meaningful ways.
It highlighted the need to build communities that promote independence, encourage participation and recognise older adults as active shapers of their world,” he said Michelle emphasises the importance of holistic well-being.
“In alignment with the World Health Organisation’s Age-friendly Environments programme, the 17th IFA Conference served as a rallying point to accelerate the global agenda of building inclusive communities.
“One theme that stood out for me was the focus on promoting brain health across the life course. Too often, we reduce brain health to activities like crossword puzzles or reading. In reality, it goes much further, encompassing cognitive, sensory and social well-being.
ALSO READ: Rand Aid rolls out solar and water systems to beat outages and cut costs
“It is a holistic approach that speaks to the whole person, recognising the interconnectedness of mind, body and social engagement,” she said.
Gert said Rand Aid’s participation underlines its commitment not only to the care of older persons but also to advancing policies and practices that embrace ageing as a vital, valued stage of life.



