Abraham Kriel Childcare introduces new logo
Abraham Kriel Childcare recently unveiled a new identity, and the City Times caught up with its Benoni-based satellite house, to re-introduce the organisation's vision to the community.
The new logo incorporates four South African languages and shows that they care for and support both boys and girls of all races and cultures. The organisation has been previously perceived as a white organisation.
Currently it has more than 1 000 beneficiaries, of which 76.5 per cent were black, 12 per cent coloured and 11.5 per cent white.
The Benoni satellite house is situated in Northmead and houses 12 boys between the ages of eight and 18 years.
Manager of the Abraham Kriel satellite houses Elsie Haywood said the aim of the houses is to provide a family setup for the children to grow up in.
Each house has a house mother and father and the children accommodated in them have generally been mistreated in their parental homes.
“The aim is that the children won’t have to grow up in an orphanage,” said Haywood.
“We take care of them with the vision for them to return to their parents, but the parents then have to correct their behaviour.”
“We function like a normal household, just bigger.”
Each child has their own development programme for the house parents to monitor their strong and weak points and to make decisions on how they can develop further.
Abraham Kriel Childcare are currently in need of a social worker who can provide his/her services and support to the organisation.
The house always appreciates donations of clothes, preferably boys clothes; services, such as help with homework, and any household items.
The organisation is also launching their “Catch Me” campaign.
This initiative is based on the scenario that a child will jump into your arms if you promised to catch them.
The main objective of the new campaign is to motivate adults to take notice of the children within their communities and to become more vigilant about what is happening around them and report it when they suspect child abuse.
Although their logo has changed, their mission remains to: “From a Christian frame of reference,care for, develop, empower and reintegrate traumatised children in need of care (as defined by the Children’s Act) and where needed, their families through appropriate care models and therapeutic programmes, to enable them to function independently and to contribute to society.”
To find out more about the organisation, visit www.abrahamkriel.org.
To get involved Abraham Kriel Childcare, contact Hilda du Toit on 011 839 3058.



