Toyota does it again!

Toyota South Africa Motors (TSAM) once again leads the field in August new vehicle sales.

According to the National Association of Automobile Manufacturers of South Africa (Naamsa), “Out of the total reported industry sales of 41 425 vehicles, an estimated 34 620 units (83.6%) represented dealer sales, an estimated 12% represented sales to the vehicle rental industry, 2.5% to industry corporate fleets, and 1.9% sales to the government. The August 2021 new passenger car market at 27 157 units registered an increase of 7 822 cars, or a gain of 40.5%, compared to the 19 335 new cars sold last year. The car rental industry supported the new passenger car market during the month and accounted for a sound 14.2% of car sales in August 2021.”

Toyota South Africa Motors (TSAM) once again leads the field in August new vehicle sales.

Toyota Sales: 10 543
•     Hilux Sales: 3 335
•     Hiace Sales: 1 298
•     Starlet Sales: 1 203

Hino sold a total of 251 units in August with sales being lead by the 300-Series.

Toyota sold just over 1.33 million parts’ pieces to local dealers and exported 278 000 pieces to foreign markets.

Commenting on the market, Leon Theron, senior vice president of sales and marketing for TSAM, says that the “ongoing challenges in the domestic new vehicle segment are worrying, although Toyota is once again the only motor manufacturer that has successfully breached the 10 000 sales threshold in the last few years. Of interest though, is that Toyota has managed an average market share of 24.9% this – which is quite encouraging in the current economic climate”.

Despite the challenging conditions TSAM believes that its intention to “deliver the best possible experience to every customer” will sustain its business and leadership position.

Source: MotorPress

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