Trend shows bare-faced truth

Hollywood A-listers and social media influencers are ditching their makeup and flooding their feeds with #NoMakeupSelfie.

While fans applaud stars for their bravery in flaunting their untouched appearance, Nicole Sherwin, the founder of Eco Diva Natural – Superfood Skincare, says the trend should be about more than just going bare.

“This trend is not only about celebs showcasing their authentic selves, but it also highlights the importance of nurturing and maintaining healthy, glowing skin through superfood-infused skincare routines,” said Sherwin.

“Celebrities are under constant pressure to look flawless, often requiring hours of makeup application.

“The recent paradigm shift is seeing stars like Pamela Anderson, Alicia Keys, Zendaya, and Gwyneth Paltrow choosing to bare it all, sharing their makeup-free moments with the world. It is about embracing authenticity and encouraging others to do the same.”

Sherwin continues by saying that the trend has proved that with the correct skincare regimen and a focus on self-care, you can look and feel stunning without makeup.

However, achieving that radiant, makeup-free glow requires effort and dedication.
One of the key components is to opt for 100% natural, cruelty-free, plant-powered superfood-infused skincare.

The term ‘superfoods’ refers to nutrient-rich foods that benefit your skin and overall health.

These foods are packed with vitamins, antioxidants, and minerals that help nourish and rejuvenate your skin.

Some common superfoods for skin care include:
• Avocado
Rich in healthy fats and vitamin E, it provides deep hydration, reduces inflammation and promotes a youthful complexion.

• Turmeric
Its anti-inflammatory properties help fight acne and brighten the skin, leaving you with a natural glow.

• Green tea
Packed with antioxidants, green tea helps reduce redness, soothe the skin and fight signs of ageing.

• Baobab
Packed with antioxidants and pro-ageing vitamins, it offers skin nutrition when applied topically and ingested.

• Chia seeds
These seeds are abundant in omega-3 fatty acids, which help repair the skin’s barrier and maintain its moisture balance.

• Aloe vera

Known for its soothing properties, it helps calm irritated skin and promotes healing.

“Incorporating these superfoods into your skincare routine can help achieve a healthy and radiant complexion,” she said. “But it is not just about what you put on your skin; it is also about what you avoid.”

Natural skincare involves avoiding harsh chemicals, synthetic fragrances and other irritants that can damage your skin in the long run.

Many brands now offer clean and natural skin care lines that harness the power of natural ingredients to enhance your skin’s natural beauty.

“I healed my skin from pigmentation, adult acne and rosacea about 14 years ago through feeding my skin with plant-based skincare, taking care of my gut health and ensuring my stress levels are always under control,” said Sherwin.

“I’ve had clear, healthy skin but lacked the confidence to go out without makeup because of all the societal conditioning. I’m so happy that the embracing of our natural selves is now becoming a trend because all that heavy covering up is quite exhausting.”

In conclusion, Sherwin said that the trend is not about shunning the makeup industry but rather having the choice to go without.

“It is about feeling confident and beautiful without layers of cosmetics,” she said. “True beauty comes from self-confidence and self-acceptance.”

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