#TheBigIssue – Building an Online Profile

Building your profile is a work in progress for most of us. But whether your objectives are personal or business related, the road to a successful online profile will follow the same directions...

We are constantly engaging on social media platforms to ensure an ongoing interest in what we are offering to the world.

Social media allows us that opportunity to integrate who we are with what we are offering to the world. Our stories can inspire and even draw more business opportunities in the process of just sharing views…

But what would be some of the most important considerations to make when creatively engaging with others via our profiles?

Human Behaviour Specialist Dr John Demartini shares his experience on Joburg Today:

“We’ve been exploring the different avenues that are out there like looking at what’s the most time effective cost-effective things but the bottom line is there’s certain principles that don’t change and that is that if you don’t meet people’s needs, they don’t engage.”

Whether these are needs for entertainment, informative education, curiosity, or simply sensational shock value. Your objective should be to make them want to participate in social media and share your message with others. If you don’t meet those needs and intrigue them, you end up losing them within seconds…

 

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