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Join the Santa Shoe Project and get into the spirit of giving early

Participating in the Santa Shoebox Project can be a valuable learning experience.

The Santa Shoebox Project, which brings festive season joy to more than 70 000 disadvantaged children each year, is giving teams a chance to get into the spirit of giving early, with the opening of team pledges on August 1.

According to the organisers, almost eight million SA children live below the poverty line, resulting in many not receiving a Christmas gift.

“While it may still be cold outside, now is the time for warm hearts to come together to make a difference in the lives of vulnerable children.

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“By pledging 20 or more shoeboxes packed with treats and essential items, your team can light up children’s faces around SA and Namibia.

The Santa Shoebox Project, which brings festive season joy to more than 70 000 disadvantaged children each year, is giving teams the chance to get into the spirit of giving early with the opening of team pledges on August 1.

“Each box includes a toothbrush, toothpaste, soap, a facecloth, school supplies, toys, sweets and an outfit of clothing, all new, unused and age-appropriate, chosen for a specific child living in the donors’ community.

“It brings everyone together, reminding us of the joy a little shoebox can give a child,” said Alison Lurie of RE/MAX Living.

“Beyond the joy of giving, team pledges also offer potential tax advantages for companies. It is a win-win.

Your team builds festive spirit while potentially reaping rewards such as 135% procurement recognition and a 10% deduction under Section 18A of the Income Tax Act,” said Lurie.

“This is such a worthy cause, and although it is a small act of kindness, it can have a big impact,” said Lurie.
Participating in the Santa Shoebox Project can be a valuable learning experience.

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“Learners get to witness the impact of their contributions on another child’s life. This, in turn, fosters a sense of belonging to an SA that cares while nurturing humility by reminding learners of their fortunate circumstances,” said Tholsi Heeralall, a teacher at Assumption Convent School.

Heeralall added that children are the future of our country, but some do not have the luxury of having the basics.

“Knowing your efforts can make their holiday season special is truly rewarding.”

For more information, visit www.santashoebox.org.za

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