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Mmapula’s agri-business makes it to the top four

Mater Pluviam Holdings has again been named one of the top four agricultural youth-owned brands in South Africa at the Top 16 YouthOwned Brand Festival held in Johannesburg on June 14 and 15 at the Sandton Convention Centre.

The consultancy was founded by Mmapula Lesailane (27) from Tzaneen and provides tailored solutions to farmers, encompassing crop health, yield optimisation, sustainable practices, waste management, and more. “Young people are not future leaders but leading today,” Mmapula remarked during the opening of the festival.

Known for its scientific approach to agricultural problem-solving, the company has earned a reputation of being South Africa’s foremost agricultural consultancy, often referred to by clients as the ‘farm’s hospital’. They received 2513 nominations, the second year in a row that they have been honoured.

Also read: Mmapula turns science into an agri business

“Our success is rooted in our commitment to research collaboration. By partnering with experts from diverse fields, we remain at the cutting edge of scientific advancements in agriculture,” said Mmapula. “This collaborative approach enables us to continually refine our methods and remain up-to-date with emerging practices and technologies.

“At Mater Pluviam Holdings, we actively share our knowledge and expertise through training programmes, workshops, and seminars, empowering farmers across South Africa to enhance practices and maximise yields,” said Mmapula. As a testament to their standing in the agricultural industry, Mater Pluviam Holdings has been sponsored by Standard Bank. This sponsorship has granted them the opportunity to showcase their products and services during the festival.

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Anwen Mojela

Anwen Mojela is a journalist at the Letaba Herald. She graduated with an Advanced Diploma in Journalism at the Tshwane University of Technology. Including an internship and freelancing, Anwen has four years’ experience in the field and has been a permanent name in the Herald for nearly three years. Anwen’s career highlights include a water corruption investigative story when she was an intern and delving into wildlife and nature conservation. “I became a journalist mainly to be the voice of the voiceless, especially working for a community newspaper. Helping with the bit that I can, makes choosing journalism worth it.

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