Theo Goosen Estate Agents & Auctioneers: Meet Anton Hanekom

Meet Anton Hanekom: Experience, knowledge and a client-first approach

With more than 28 years of experience in the property industry, Anton Hanekom brings a wealth of knowledge, professionalism and practical experience to the Theo Goosen Estate Agents & Auctioneers team.

Anton began his career in real estate on 1 March 1998 and has built extensive expertise across residential, commercial and agricultural properties. His approach is centred on understanding people, not simply properties.

For Anton, one of the most important aspects of being a successful estate practitioner is understanding the difference between a client’s needs and wants, and then guiding them towards a decision that best suits their circumstances.

“Doing what is right for the client at the time is what matters.”

A transparent and client-focused approach

He believes that clear, transparent communication is fundamental in building lasting relationships. He makes it a priority to respond to enquiries promptly, provide regular feedback and keep clients informed about changes in the property market.

Listening is another important part of his approach.

“Listen, listen, listen,” is one of his key principles. By asking the right questions, he aims to understand each client’s goals, concerns and expectations before offering advice.

His experience also comes into play when challenges arise. Anton enjoys problem-solving and finding creative solutions to overcome obstacles during a transaction, while always keeping his client’s best interests at heart.

Building trust through experience

For clients who are new to Polokwane or the surrounding areas, Anton’s local knowledge can be particularly valuable. He enjoys sharing his understanding of the area and the market while fulfilling the promises he makes to clients.

He also believes that previous experiences can provide valuable lessons, sharing examples from past transactions while respecting client confidentiality.

Why Polokwane and Limpopo?

Anton describes Polokwane as a growing city with something for everyone.

From excellent shopping and educational institutions to quality medical facilities, sporting facilities, accommodation, entertainment and fantastic getaways virtually on your doorstep, he believes the region offers an attractive lifestyle and a vibrant property market with opportunities to suit a wide range of needs.

Beyond property

Away from the office, he enjoys reading, gardening and restoring old furniture; interests that reflect his appreciation for both knowledge and craftsmanship.

His advice to buyers is simple but valuable:

“Buy long term, budget for hidden expenses, and do your homework.”

And when it comes to the ultimate home feature, Anton knows exactly what he wants: an indoor and outdoor braai area.

As for the classic question – beach, bush or braai?
Braai, is his answer.

With decades of industry experience, a strong understanding of the local market and a genuine commitment to his clients, he is a valuable new addition to the Theo Goosen Estate Agents & Auctioneers team.