Google Premier Partner in SA: Top Click in top 3%

Top Click Media, a Google Premier Partner in SA working in Google Ads, SEO, and Answer Engine Optimisation for clients around the world, has been included on Google’s 2026 Premier Partner list. The designation places the agency in the top 3% of all Google Partners in the country. Google awards it based on the same measures it applies every year: how client accounts are performing, whether clients are growing and staying, how deeply the team is certified, and the size and quality of the Google Ads spend the agency manages.

There is no application for Google Premier Partner status. Once a year, Google measures every Partner agency in a country against a single set of benchmarks and gives the Premier tier to the top 3% only. Since the assessment is repeated annually, the badge shows that an agency’s Google Ads accounts are performing today, rather than marking something achieved once and held on to.

“Google looks at the same things our clients look at,” said Josh Maraney, founder and CEO of Top Click Media. “Are the accounts performing, are the clients growing, and are they staying. We have clients who have been with us for well over a decade, and that retention is the number we are proudest of. Nobody stays with an agency for ten years because of a nice report. They stay because the phone keeps ringing and the sales keep coming in.”

Google Ads results that hold up year after year

Over the past twelve months, Top Click Media’s Google Ads accounts have delivered numbers that would be notable anywhere. A supplements e-commerce retailer arrived at the agency with a suspended Google Ads account and campaigns that had fallen apart; it now returns 20x on ad spend, with its best months clearing 24x.

A financial services client up against the biggest institutions in SA reduced its cost per lead by 80%, multiplied its lead volume five times over, and closed the year at 128% of its annual target. The same priorities run through every account: lower cost per acquisition, higher return on ad spend, and budget directed at new customers instead of brand clicks that would convert regardless.

Those results come out of a method that has stayed the same for 18 years. Senior Google Ads specialists run every account; no juniors work on client accounts. Each campaign is built, audited, and tuned line by line, from shopping feeds and ad structures through bidding strategy, conversion tracking, and search term hygiene. Performance Max, AI Max, Search, Shopping, Display, Video, and App campaigns are all handled in-house by a team holding certifications in each of them. Clients get direct access to the agency’s tools and reporting, so any result can be checked independently.

Clients who stay

Of all the criteria Google weighs, client retention is the one it counts most heavily, and it is also the one that most accurately describes Top Click Media. A large share of the agency’s clients have been on board for years, and a meaningful number for more than a decade, through algorithm updates, platform changes, and economic ups and downs. Every contract runs month to month with no lock-in, so a client who has been with the agency for years has made that choice again every single month, purely on results.

That loyalty has grown into a client base that reaches well past SA. Top Click Media manages Google Ads, SEO, and Answer Engine Optimisation campaigns for companies in Canada, Ireland, Australia, the United Kingdom, the United States, Israel, the United Arab Emirates, and many other countries, across e-commerce, financial services, professional services, health, legal, education, and non-profit sectors. Clients abroad choose the agency for the same reasons SA ones do: deep knowledge of Google’s platforms, senior people on every account, and results they can verify in the tools themselves.

Expertise built in public

For several years now, the agency’s founder has been documenting how Top Click Media works, openly and in detail. Josh Maraney has published more than 750 educational videos on Google Ads, SEO, and AI search across TikTok, Instagram, YouTube, LinkedIn, and the agency’s website. The videos deal with the day-to-day reality of running Google Ads: why Google might not spend a Target CPA budget, whether display expansion is worth switching on, how to build a shopping feed, how to stop brand terms from draining a budget, and how to spot waste when reading an account.

The library has attracted one of the largest audiences for digital marketing education in SA, including more than 125,000 followers on TikTok alone, and it doubles as a vetting tool: prospective clients can see how the agency thinks long before they make a call.

“I still do the audits, and I still build the strategies,” Maraney said. “The videos are the same thing in public. If you watch 20 of them, you know exactly what you are getting when you hire us, and you know we are not hiding anything. Premier Partner status is Google confirming what the videos and the client results already show.”

Ready for Google’s next phase

The 2026 designation arrives while Google Ads is moving fast. Performance Max and AI Max now account for a large portion of ad budgets, and Google’s AI-led search experiences are altering both where ads show and how people discover businesses. Premier Partner status gives Top Click Media a direct line to Google account representatives, early access to product betas, and a route to escalate account problems, including policy suspensions, straight to Google. The agency can therefore trial new formats on live accounts ahead of the broader market and clear issues that would otherwise sit in a public support queue for weeks.

To learn more visit www.topclick.co.za

About Top Click Media

Top Click Media (Pty) Ltd is a Google Premier Partner and specialist digital marketing agency in South Africa. For 18 years the agency has worked exclusively on Google Ads, SEO and Answer Engine Optimisation for established businesses in South Africa and abroad. Senior specialists manage every account directly, on month-to-month contracts, with transparent reporting and full client access to all relevant tools and data.