Book drive in honour of Mandela Day
Shelly Centre is turning pages and building brighter futures — one book at a time.
In celebration of Mandela Day, Shelly Centre hosted a book drive under the banner #ShellyCares, collecting over 300 children’s books to help ignite a love for reading among local learners.
The campaign ran from July 1 to 17, encouraged the public to donate books suitable for learners in Grades 1 to 7. The initiative concluded with a special handover at Marburg Primary, where the books will now contribute to building a more vibrant school library and literacy future.
The handover was held recently and was attended by the principal, school governing body, learners, and representatives from the Educare Foundation, which generously contributed 50 books. RocoMamas Shelly Centre supported the event by donating coffee, adding warmth to the occasion.
Shelly Centre’s Mandela Day campaign was supported through a multi-channel activation that included a press ad, social media engagement, influencer content, and centre-based promoters who helped spread awareness and drive donations.
“Literacy is a doorway to opportunity, and we are proud to honour Mandela’s legacy by investing in the education of future leaders,” said Marie Sukkels, centre manager.
This initiative is part of Shelly Centre’s ongoing commitment to uplift the local community through meaningful engagement and collaboration.
Shelly Centre thanked everyone who donated and supported the book drive.
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