Brian Sokutu
Senior Print Journalist
3 minute read
28 Jan 2021
4:37 am

Say no to that breakfast…

Brian Sokutu

South Africa is full of good leaders who have found their integrity compromised trying to please an incumbent rogue president.

Attorney to US President Donald J. Trump, Rudy Giuliani attends the White House Sports and Fitness Day at the South Lawn of the White House in Washington, DC, USA, 30 May 2018 (reissued 30 September 2019). Picture: EPA-EFE / MICHAEL REYNOLDS

The story goes that former New York mayor Rudy Giuliani – revered for his leadership, having become the crisis communication hero in the wake of the 9/11 attack on the US – once refused to let former president Donald Trump buy him breakfast. As communications experts will attest, without a leadership from the front and a human face in the form of Giuliani, the 9/11 US crisis could not have been better managed. Dealing with the media is one of the last things many people want to do in a crisis, with some preferring to run for cover with “no...

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