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Uncultured models bring new meaning to cool 

KVK unveils new models in celebration of beauty that is albinism

Simphiwe Ningiza is breaking boundaries and making waves in the local modelling and fashion industries. The Diepkloof based cool kid and his counterpart Relebogile Molefe from Sebokeng have been unveiled as models for KVK Uncultured.

The announcement was made at the 27 Boxes in Melville on Wednesday night last week.  KVK Uncultured is a newly launched streetwear brand for self-approved and fearless individuals like Ningiza and Molefe.

Relebogile Molefe.

Founder Kabelo Kale says KVK is a movement which is all about forcing people to unlearn what they have learned not only about fashion but about people living with albinism as well.

The decision to use models living with albinism as part of the campaign is to celebrate the beauty and uniqueness in albinism which is often ignored by society. It gives a different perspective to what society and the fashion industry feeds us every day.

“In line with forcing people to unlearn all they know about rules of engagement and the conventional way of thinking we are using people living with albinism.

KVK as a movement sees people living with albinism as human beings and we want everyone to see them like that,” said Kele.

Ningiza and Molefe were the centre of attention throughout the night dazzling in front of the cameras during a photo shoot.

Like KVK they proved to be uncultured in a way because they don’t feel forced to fit in but they set themselves free and define their own way of life and style.

“We hope by having Ningiza and Molefe, who are young models living with albinism, people will also see our campaign as a celebration of albinism through fashion.

“In the past, people living with albinism have experienced ritual murders and persecution which we are against on all levels. We also wanted to create a foundation for the models to showcase work that they have done within fashion,” says Keabetsoe Mataboge from KVK.

https://twitter.com/neo_relo/status/829700189577441280

Simphiwe Ningiza brings the element of cool to the fashion industry.
Relebogile Molefe.

 

Simphiwe Ningiza.

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