209 women graduated from this year’s Faranani Rural Women Training Initiative
The Initiative continues to transform how the graduates operate their businesses, as seen in the inspiring journey of Gaynor van Wyk and Pumla Milisi, who graduated from the cohort of 209 women this year.
According to PwC’s economists, South Africa’s narrowly defined unemployment rate is forecast to increase from 31.9% in 2024 to 32.3% this year.
As the job market continues to tighten, the role of small and medium-sized enterprises (SMEs) will catalyse economic growth, innovation, and job creation in the country.
PwC continues to actively address these challenges and invest in skills development through its Faranani Rural Women Training Initiative.
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This programme addresses the UN Sustainable Development Goals (SDGs) of good health and well-being, gender equality, reducing inequalities, decent work and economic growth, and quality education by equipping rural women from previously disadvantaged communities with the business and entrepreneurship skills they need to thrive.
This year, 209 women graduated from the initiative, and the graduation celebration was hosted on June 18 at PwC Waterfall in Midrand. PwC Southern Africa CEO Shirley Machaba said the initiative had empowered 4 511 women across South Africa since its inception 19 years ago.
“This initiative, which is part of PwC’s societal purpose, has supported many women from rural areas to transform their lives and become capable and economically independent entrepreneurs…,’ said Machaba.
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“The most successful organisations of the future will be those that are agile, innovative, and deeply connected to purpose. And as we grow, we are committed to lifting others, especially women, who are the foundation of our future.”
The initiative continues to transform how the graduates operate their businesses. As seen in the inspiring journey of Gaynor van Wyk and Pumla Milisi, who graduated from the cohort of 209 women this year.
Van Wyk defied the odds and emerged as a respected businesswoman in construction after nearly two decades of challenges as an entrepreneur. From making just R12 000 monthly income, her business income has surged to a substantial amount that is positively impacting her.
“I used to feel uncertain about my place in this industry,” said Van Wyk. “The Faranani training has helped me gain the confidence and practical skills in marketing, pricing, financial management, and business strategy, tools that have been instrumental in clarifying my vision for my business.”
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Milisi has built a thriving business in the construction industry, overcoming numerous challenges along the way. Despite limited formal education and resources, Milisi registered her business and secured major contracts along her journey, including securing work with a major construction company.
“The Faranani training played a pivotal role in my business’s day-to-day operations. It has equipped me with essential skills such as tender document preparation, business planning, and administrative management,” she said.
Milisi employs nine people, including youth from the Youth at Work Programme, and actively supports their professional growth through training and helping them obtain certification.
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