Hidden gems for property investors

While the Western Cape has dominated headlines as the local hotspot for some time now, there are other lesser-known locations that are quietly becoming the next hidden gems that could shape the next wave of property success stories. By identifying emerging growth spots before they become widely recognised, investors can secure properties that offer both strong rental demand and long-term capital appreciation.

According to Adrian Goslett, regional director and CEO of REMAX Southern Africa, there are already early signs that activity within the Western Cape might start to cool off in due course.

“Driven by sustained demand, property prices in the Western Cape have surged beyond the reach of many buyers, particularly those who are unable to match the region’s value when selling property in other provinces. So much so that, for the second quarter in a row, the Western Cape no longer dominates the Top 5 list of most searched suburbs on remax, with only Parklands making the cut in our Q2 National Housing Report. Suburbs in Gauteng (Bryanston and Morningside) and KwaZulu-Natal (Westville and Bluff) have now re-emerged as some of the top searched areas in the country,” Goslett explains.

While major metros still lead the market for now, Barbara Larney, broker/owner of REMAX Wine and Whales, explains that several lesser-known areas within the Western Cape are showing strong potential for long-term property growth. “For example, coastal towns along the Whale Coast, such as Gansbaai, Kleinmond and Franskraal, are attracting remote workers, retirees and eco-conscious buyers thanks to their lifestyle appeal, improving infrastructure and relatively affordable prices. These areas are benefiting from the semigration trend and offer strong upside for early investors,” she says.

“One of the key reasons these coastal towns are thriving is not just the influx of new residents, but the way people are actively contributing to the local economy. Many are starting businesses, working remotely, investing in property and supporting small industries making the towns more sustainable and attractive over time. This organic economic growth is helping drive property demand, uplift local services and boost long-term value,” she explains.

Outside of the Western Cape, there are other exciting opportunities that could become a game changer for local housing markets. “One of the most exciting long-term investment stories in the Eastern Cape is unfolding right now in Gqeberha’s western growth corridor — and at the heart of it is Westbrook, the visionary new suburb being developed by the Amdec Group,” says Kobie Potgieter, broker/owner of RE/MAX Independent Properties.

“Westbrook isn’t just an emerging hotspot. It’s a long-term investment ecosystem in motion. And when its full commercial zone is activated, it’s likely that surrounding areas will benefit from the momentum. The impact of a mixed-use, high-investment node like this is city-shaping. Just as Melrose Arch became a central lifestyle hub in Johannesburg, Westbrook has the potential to redefine the Western suburbs of Gqeberha over the next decade,” she adds.

“The western suburbs of Gqeberha are where the smart money is going. With Westbrook already underway, and once its commercial sector is unlocked, we’ll see serious ripple effects in surrounding areas like Sherwood and Parsonsvlei. This is long-term investment territory. You’re buying into more than a house — you’re buying into a future city node.”

In KZN, as demand grows, opportunity can also be found in areas the lie on the outskirts. For example, beyond Ballito and Salt Rock, several under-the-radar nodes on the North Coast of KZN are showing strong long-term promise. RE/MAX Dolphin Realtors has identified key hotspots based on infrastructure, demand, and upcoming development:

• Shakas Head & Shakaskraal: Offers affordable sectional titles with access to Ballito’s amenities
• Tinley Manor & Blythedale: Poised for growth as coastal demand spreads
• Umhlali Village: Has quiet charm with commuter access and lifestyle appeal

“These areas offer lower price points, but they also offer a high upside return as demand pushes outward from Ballito’s core,” says Kim Peacock, broker/owner REMAX Dolphin Realtors.

In Gauteng, there are also opportunities to be found in the South of Johannesburg. Nadia Aucamp, broker/owner of REMAX All Stars, explains that her offices are noticing strong and consistent growth, particularly in Thaba Eco Village, which offers a unique blend of modern living and natural surroundings.

“Meyersdal, located on the East Rand but bordering the South of Johannesburg, is also showing excellent long-term potential, attracting buyers with its secure estates, lifestyle amenities, and proximity to major routes. Both areas are gaining attention from investors looking for sustainable growth opportunities,” she says.

In a property market as diverse and dynamic as South Africa’s, opportunities often lie where few think to look – and that’s where the guidance of an experienced real estate professional becomes invaluable. Adrian Goslett recommends building a strong relationship with your local property practitioner to ensure you’re the first to know when promising prospects emerge.

Issued by: Kayla Ferguson