motus.cars celebrates first birthday with a look back at a successful 12 months
The month of November saw motus.cars celebrate its first birthday and during that time, the new home off all-things cars for SA’s largest dealer group has proven its worth to consumers and to Motus alike.
The launch of motus.cars was a first for a dealer group. The website offers consumers everything they could ever need in order to make an informed vehicle purchasing decision in a simple, safe and convenient manner in one place.
A single location for anything cars
While there are still several other online aggregator sites in South Africa where consumers can find new and pre-owned cars, motus.cars remains the only complete online brand.
motus.cars is a one-stop location for everything cars and offers consumers the opportunity to browse or shop for their next new or used vehicle or motorcycle online. motus.cars represents 25 new passenger vehicle brands. In addition, at any given time motus.cars lists in excess of 8,000 demo and used vehicles.
What makes motus.cars unique is that all vehicles listed are owned by Motus through the backing of 300 dealers countrywide.
In the last year, motus.cars has received more than 2 million website visitors. motus.cars has found favour with consumers since its launch thanks to its advanced functionalities, ease of use and total peace of mind offering, given that it belongs to Motus.
Dealing with a brand you can trust
Motus, SA’s largest automotive retail group, has been around since 1948 and has been able to remain relevant by always adapting to the latest consumer and market requirements.
Today more than 75% of Motus customers start their car-buying journey online and over 50% of all Motus car sales originate from an online platform. The ease of use and wide variety of vehicles, which are all owned by Motus mean that motus.cars has proved to be an excellent sales tool, with 12% of all website enquiries converting into actual sales.
The blog pages on motus.cars have also become an extremely popular source of new model news and useful consumer information with over 400 articles and 200 new vehicle reviews published in the last year.
The success of motus.cars can be attributed to the fact that it has been built on the same four themes of the Motus business, namely trust, credibility, experience, and transparency.
motus.cars is the online brand of an organisation that lives and dreams cars. A network of experts that do everything with a passion for cars, so that all that is left for the car shopper to do, is click!