The Mitsubishi Xforce compact SUV has clinched the gold award in the 2023 Vmark Vietnam Design Awards in the Best Transportation Design category.

Established in 2018, this award ceremony is organised by the Vietnam Design Association, located in Ho Chi Minh City in Vietnam.

Thirty internationally renowned design practitioners assessed design projects from Vietnam and across the globe. The criteria considered encompassed innovation, eco-friendly design, identity, functionality and community impact. Gold awards are bestowed upon exceptionally outstanding designs, and this year, 16 projects were chosen as gold award winners out of a total of 700 entries.

The all-new Xforce delivers comfort, practicality, a roomy cabin and adaptable storage spaces within its compact dimensions. This is complemented by its secure and dependable performance. Its design boasts sturdy and powerful proportions, resulting in a stylish yet robust, authentic SUV appearance.

Inside, a substantial monolithic display panel integrates a 12.3-inch smartphone-link display audio and a digital driver display, creating a sophisticated interior with a cutting-edge ambiance.

During the Vmark Vietnam Design Awards 2023 ceremony, Naoki Akita, programme design director of Mitsubishi Motors, remarked, “In addition to the durability and power synonymous with Mitsubishi Motors, we pursued a stylish, dynamic, and distinctive design for the all-new Xforce. We are honoured that it has been acknowledged with a Vmark Vietnam Design Award, an award that has been gaining prominence in recent years. The all-new Xforce is scheduled to launch in Vietnam early next year, and we intend to further highlight its appeal to an even broader customer base, drawing inspiration from this award.”

“Anticipation is mounting among our dedicated Mitsubishi enthusiasts, whether they are long-standing or new, for our all-new compact SUV. They understand that we are not merely manufacturing vehicles; we are sculpting awe-inspiring icons. This marks the next thrilling chapter in Mitsubishi Motors South Africa’s (MMSA) journey to redefine lifestyles and enhance your driving experience! Stay tuned for more exciting news,” said Jeffrey Allison, the general manager of marketing at MMSA.

Source: QuickPic