Hein Kaiser
3 minute read
27 Dec 2021
7:53 pm

Is the rest of the world mourning Tutu’s death more than South Africans?

Hein Kaiser

A social media analyst says South Africans have been curiously quiet about Desmond Tutu, compared to the global reaction.

International condolences over Desmond Tutu's death have trended on social media more than local sentiments. Picture: Rodger Bosch/AFP

The social media wake after the death of Archbishop Emeritus Desmond Tutu has evoked mixed reactions across the internet. While celebrities, billionaires and former world leaders all weighed in on the conversation - posting pictures, memories and extolling Tutu’s virtues - it seems that a few rungs lower down the food chain, the reaction was mixed. Twitter also had everyone who had ever met Tutu haul out past photo opportunities, memorialising South Africa’s last living Nobel Peace Prize winner more as a commodity than celebrating his legacy. Social media analyst and netnographer Carmen Murray said while there had been an...