The Department of Community Safety, Roads and Transport Management of the JB Marks Local Municipality, together with other spheres of government, launched its annual Arrive Alive Festive Campaign on the N14 in Ventersdorp.

As the busy festive season approaches, the primary goal of the campaign is to remind drivers, passengers, and pedestrians to exercise vigilance and reduce road risks and traffic accidents. The campaign successfully engaged road users through targeted educational interactions, which included the following activities:

• Roadside engagements with motorists.
• Vehicle and document checks (ensuring compliance and roadworthiness).
• Distribution of safety information (providing tangible reminders and tips).

These interactions are vital for reinforcing the message of vigilance and ensuring all parties, drivers, passengers, and pedestrians, are aware of the risks and their responsibilities.