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Meet Vaaldam Lifestyle in Vaalweekblad: A monthly supplement focusing on the Vaal Dam area

Incorporating DENEYSVILLE NEWS: Oranjeville, Vaal Marina, Groot Eiland, Villiers & Viljoensdrif

 

 

PHOTO: Bird’s eye view – picture taken at the Sisters Dam Pub, Waverley Road, Waterfront Fezile Dabi, Lion Route.

 

Announcing Vaal Dam Lifestyle, an independent, monthly supplement focusing specifically on the Vaal Dam catchment area, in addition to Vaalweekblad’s content. Vaal Dam Lifestyle incorporates the Deneysville News, including Oranjeville as before.
Our team, now working hand-in-hand with the original Deneysville News, has expanded its base to bring news and views to a greater readership. We will showcase the hub of the Vaal Triangle’s wares and products at the Vaal Dam from Villiers to Viljoensdrif, with a focus on Deneysville, Vaal Marina and Oranjeville.

Each edition of Vaal Dam Lifestyle in Vaalweekblad will include an update of South Africa’s third biggest dam, the beautiful, diverse and expansive Vaal Dam. It is the source of central SA’s cherished tourism treasures and local water sports mecca, and key to Gauteng’s drinking water. In essence a ‘land-locked sea’, it is just a stone’s throw from city centres like Sasolburg, Vanderbijlpark, Vereeniging, Joburg and Pretoria!
The format of the publication is tabloid, newsprint and full colour. Each edition, which will start as a modest four-to-eight page insert, will have a print run starting at 5 000, printed by Caxton.
And advertisers will receive their allocated bundle of copies to proudly present their own ads and snippets of the Vaal Dam Lifestyle at their premises, on their coffee tables and bar counters and at point of sale.
The hard copy will include Vaalweekblad’s web and Facebook links so readers who may have missed the paper edition can read the electronic version free of charge!

On the Tourism and Hospitality side, Vaalweekblad reaches the core of our general market, largely consisting of local visitors who typically embrace the Vaal Dam as the heart of their leisure treasure trove (for fishing, yachting, boating, water sports, swimming and “R&R”).
There is also the robust support industry throughout the Vaal Triangle, which is naturally drawn to the surrounding villages of the dam itself to provide products and services. Vaalweekblad provides these service providers with an unequalled platform for advertising. We, as the Vaal Dam Lifestyle, can now offer this market valuable content to explore, which until now, has gone largely unnoticed.
With the above-mentioned opportunities being only a portion of the benefits, it is an inevitable progression that the Vaal Dam Lifestyle should command a solid feature as a supplement within Vaalweekblad’s covers. This inclusion guarantees penetration into the dam’s surrounding hubs, including the waterfront villages of Deneysville, Oranjeville and Vaal Marina, and the larger centres of Sasolburg, Vanderbijlpark, Vereeniging and greater Gauteng – enticing our target markets up-country to our shores.

In partnership with Caxton, we will extend our distribution in closely monitored, expanded runs each month to include segments of Caxton’s readership in Pretoria, Johannesburg and surrounds.
Caxton’s local newspaper offering includes the publishing of more than 140 titles nationwide.
Adverts will be accepted with artwork provided, or alternatively they may be originated by the Vaal Dam Lifestyle team, adding value to each contract advertiser’s investment with us.
* For more information and to book your adverts kindly WhatsApp 082-856-4979 or call 083-655-7949 or email: venue@global.co.za .
Also see vaaldelta.com for more info.

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Retha Fitchat

Retha Fitchat is an experienced part time journalist for Vaalweekblad. WhatsApp: 083 246 0523
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