WATCH: Serena Williams raises breast cancer awareness in topless video

Tennis legend Serena Williams recently joined a campaign, called “I Touch Myself”, hosted by Breast Cancer Network Australia (BCNA).

As part of the campaign, Williams sang “I Touch Myself” while holding her breasts in a recent Instagram video.

The initiative is aimed at helping women catch breast cancer early by regularly checking themselves. It was inspired by Aussie rock band the Divinyls frontwoman Chrissy Amphlett, who passed away from breast cancer in 2013, the organisation said on their website.

Williams wishes to emphasise the widespread plight of breast cancer, “an issue that affects all women of all colours, all around the world.” Although the video was out of her comfort zone, it was worth it.

“Early detection is key – it saves so many lives. I just hope this helps to remind women of that,” she said in her Instagram post.

Watch the video below:

 

View this post on Instagram

 

This Breast Cancer Awareness Month I’ve recorded a version of The Divinyls global hit “I Touch Myself” to remind women to self-check regularly. _ Yes, this put me out of my comfort zone, but I wanted to do it because it’s an issue that affects all women of all colors, all around the world. Early detection is key – it saves so many lives. I just hope this helps to remind women of that. _ The music video is part of the I Touch Myself Project which was created in honor of celebrated diva, Chrissy Amphlett, who passed away from breast cancer, and who gave us her hit song to remind women to put their health first. The project is proudly supported by @BerleiAus for Breast Cancer Network Australia. _ Visit the link in my bio to find out more. #ITouchMyselfProject #BerleiAus #BCNA #DoItForYourself

A post shared by Serena Williams (@serenawilliams) on Sep 29, 2018 at 8:19am PDT

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