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New player joins real-estate industry

Having opened its doors in Mbombela on August 1, and boasting beautifully renovated offices, Property.CoZa Lowveld celebrated its official launch on Thursday evening

Having opened its doors in Mbombela on August 1, and boasting beautifully renovated offices, Property.CoZa Lowveld celebrated its official launch on Thursday evening. The chatter of guests around the food-laden tables, complemented by wine against the backdrop of live music by Havanna, set a lovely ambience for the evening.

This bold and fresh real-estate business model has managed to set itself apart by offering estate agents an 80/20 commission split.

In a nutshell, this means that where the traditional real-estate model pays the estate agent 40-60% of the commission earned on any given transaction, the Property.CoZa business model seeks to give credit where it is due, by paying the estate agent 80% of the commission earned on a transaction.

Agents are not charged desk fees or royalties and there are no other hidden costs. In addition, agents have the benefit of sophisticated technology and web-based marketing platforms specially developed by the group as well as effective office administration.

Its business model assists individual estate agents to focus on their core business which is the selling of property, rather than being hampered by onerous office administration.

Judging by the rapid growth that the group has experienced since its inception in the East Rand in 2009, all indications are that it is well on its way to change the face of the traditional real-estate landscape.

According to the latest statistics it is presently the fastest-growing franchise group in the industry with offices in most areas in Gauteng, Middelburg, Witbank and Rustenburg.
Franchises will be rolled out to the Western Cape early in the new year.

 

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