Kaunda Selisho

By Kaunda Selisho

Journalist


Amandala – South Africa’s new buzzword

Knowing South Africans, the phrase might just end up on a t-shirt.


The week is nearly over but the country can’t get over the new buzzword gifted to us by Naomi Campbell at the Global Citizen concert.

In the spirit of Madiba (and other struggle icons), international hosts and dignitaries have been using the word “amandla” as though it were the verbal version of salt in an effort to add local flavour to their speeches.

There was one slight problem though…

… they were saying amanda-la instead of amandla.

https://www.facebook.com/sechabamoremi.lephatsoa/videos/2227746300777810/

 

Amandla directly translated means “power”, but we’re not quite sure what Amanda-la means.

Despite not knowing what it means, South Africans have already adopted the phrase which they are using in their social media posts. Some have even changed their social media names to Amandala.

https://twitter.com/TrendsSthAfrica/status/1069883738153250817

https://twitter.com/ThandoDaniso/status/1069277409692868608

https://twitter.com/Rosella_Seresi/status/1069270267891990528

https://twitter.com/janaaier/status/1069270080263991296

https://twitter.com/SirBluebird/status/1069637214135570433

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