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Why you should support your child’s entrepreneurship dreams

Unfortunately, most parents do not know exactly how to support their entrepreneurial children in their journey.

When it comes to choosing a career, parents have a great deal of influence on the decision of their teenage children. For the African continent in particular, where the youth population is growing faster than the economies can create jobs for them, the role of parents becomes even more critical, especially if we seek to raise children to become job creators themselves.

Is entrepreneurship a viable choice?

Parenting is not an easy job. Most parents want to raise children who grow up to become respected members of society and adults passionate about serving their communities. So, for many parents, a successful career, especially within commonly respected fields such as medicine, engineering and perhaps a job in the public sector, is one way of attaining respect from their communities. And entrepreneurship as a career is generally not seen as a viable choice because of its risks. Yet, entrepreneurship is just as important a career choice as any other for some people. 

According to the Executive Director of Africa’s premier entrepreneurship initiative, the Anzisha Prize, Josh Adler, parents and guardians are integral to this, playing an important role that contributes to the success of the journey of entrepreneurship.

“Unfortunately, most parents do not know exactly how to support their entrepreneurial children in their journey. This is because of decades of societal conscientisation around the idea of basic education and employment, which are designed to favour job-seeking rather than job-creation. It is also the fear of the risk of financial losses that makes parents more likely to encourage their children to go through school and find a job instead of opting for entrepreneurship as a career,” says Adler. 

“In Africa, where the labour population grows faster than the economy can maintain jobs or create new opportunities, this way of thinking is rather unsustainable. The World Bank’s The Africa Competitiveness Report 2017 projected that the continent’s labour population will grow by 450 million people by 2030, but the continent’s economy may only produce a mere 100 million jobs. And the report did not anticipate the COVID-19 pandemic.

The Bank’s recent report on Africa released in 2021 has thus revised the projection on the size of the potential labour population to at least half a billion (50 million more). This growth is still within an economy barely recovering from recession by 2020 when the pandemic hit.”

It has never been more critical for the continent to produce an entrepreneurial population than it is today. While it is equally important for everyone to play their part in realising this – from governments, policymakers and teachers; to parents, guardians and society in general – parents are at the heart of this challenge. 

So, how should parents play this role?

Adler borrows from the Anzisha Prize’s recently published book ‘Think Like a Parent, Act like a Coach: Parenting the Boss’, to provide ways to support your child’s entrepreneurship dreams.

Once a teenage entrepreneur himself, he believes that his parents’ support helped him start and build his own business:

“My first business venture was started while attending university and living at home. By the time I left home, I did not need to look for a job because my business had secured me and my colleagues (my friends, actually!) a regular income. The business grew, and so did we, just like any other career.”

As a parent today, Josh shares the tips below for parents to help their children’s entrepreneurial ventures in this day and age.

Understand entrepreneurship for yourself

The concept of entrepreneurship means different things to different people. But it is commonly associated with the idea that it is an alternative solution for people struggling to secure employment. And as a parent, you do not want these difficulties for your child. But when we look at entrepreneurship differently, these fears fade.

Entrepreneurship is, in fact, our inherent ability as humans to identify societal needs and socio-economic challenges and therefore apply innovative thinking to address them – and generate revenue and employment opportunities while at it. So, if your child demonstrates any such characteristics of entrepreneurship, show them that it is okay to choose this path as a career choice. Africa needs more such people. And the Entrepreneurship for Parents course is just the right place to begin. The course aims to help parents achieve this by providing concrete strategies that they can immediately implement.

You should care about entrepreneurship

The continent’s unemployment rates continue to rise unabated. The labour population of the African continent is growing faster than the economy can generate jobs. This is not necessarily due to stagnation because African economies have been growing faster than the rest of their global counterparts in recent years. It is instead because the economies were not job-generative. 

“This phenomenon points to the need for an entrepreneurial population capable of growing businesses and creating jobs”, says Uzo Agyare-Kumi, Dean of Global Programmes and Parents at the Africa Leadership Academy.

“Entrepreneurship, therefore, offers the continent the best and most sustainable solution to ending high unemployment rates.”

Do not let fear of the unknown dim your child’s entrepreneurial light

Many parents consider specific careers a safer bet to a secure future. Careers in engineering, medicine, law and education, for example, are seen as such. But what if the economy can no longer create new opportunities in these fields?

Shouldn’t children be taught to create their own income opportunities instead?

“While the fear of the challenges and uncertainties of entrepreneurship is understandable, it should be acknowledged that the potential rewards are equally massive. And for children being raised to become important members of society, a career in entrepreneurship creates that opportunity in this day and age”, says Nolizwe Mhlaba, Community and Project Manager at the Anzisha Prize.

Lastly, while these fears will be expected to set in due to the concerns around instability, uncertainty, and hardships, it is essential to remember that entrepreneurship offers more independence, freedoms, and flexibility.

Parents should also, therefore, where possible, find ways to demonstrate to their children by being entrepreneurial themselves. 

“Your actions should show them that it is okay to choose this as a viable career path,” Mhlaba concludes.

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I'm an experienced writer, sub-editor, and media & public relations specialist with a demonstrated history of working in the media industry – across digital, print, TV, and radio. I earned a diploma in Journalism and Print Media from leading institution, Damelin College, with distinctions (Journalism And Print Media, Media Studies, Technical English And Communications, South African Studies, African & International Studies, Technology in Journalism, Journalism II & Practical Journalism). I also hold a qualification in Investigative Journalism from Print Media SA, First Aid Training from St John’s Ambulance, as well as certificates in Learning to Write Marketing Copy, Planning a Career in User Experience, and Writing a Compelling Blog Post. More »
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