Jackie May
3 minute read
1 Oct 2021
6:00 am

Fashion choices now extend beyond weather, mood or occasion

Jackie May

What you choose to wear can no longer be determined only by weather, mood, occasion or hem length. Fast fashion and its detrimental impacts have changed this.

US socialite Kim Kardashian arrives for the 2021 Met Gala at the Metropolitan Museum of Art on September 13, 2021 in New York. This year's Met Gala has a distinctively youthful imprint, hosted by singer Billie Eilish, actor Timothee Chalamet, poet Amanda Gorman and tennis star Naomi Osaka, none of them older than 25. The 2021 theme is "In America: A Lexicon of Fashion." Angela WEISS / AFP

Who would have thought that deciding what to wear in the morning would turn into an environmental, social and political minefield? What you choose to wear can no longer be determined only by weather, mood, occasion or hem length. Fast fashion and its detrimental impacts have changed this. As we doomscroll through our timelines, we are faced with endless shocking facts and figures about the fashion industry. So, what do we know? The fashion industry is a $2.4 trillion (about R36 trillion) global industry, employing about 300 million people, though many – especially women – earn little. Fashion is responsible...